by Melissa | Dec 23, 2025 | Blog, Branding, Website Strategy
That reminds me… I was having coffee in East Aurora about a year ago with a local business owner who runs an online store. She’d reached out because she wanted to refresh her logo—it worked fine, but it felt a bit generic. Like a Canva template that needed...
by Melissa | Nov 4, 2025 | Blog
You might be losing business — and not even realize it. You’ve spent years building your reputation. Your customers trust you, your service is top-notch, and word of mouth keeps you busy. But what happens when a potential client in Western NY looks you up online...